The Future of Physical Crypto Gaming
Insert Coin Labs launches a unique concept: physical arcade gambling machines running on Solana, built live on X.com streams for full transparency and community engagement.
⚡ The 30-Second Pitch
- REAL PHYSICAL MACHINES! — not just code on a blockchain, but tangible arcade cabinets you can touch and play
- Stream "build in public" on X.com — watch us construct real arcade machines live
- NFC cards for frictionless player onboarding — no crypto knowledge required
- Powered by Domin8 ecosystem — integrated with Domin8, Rabbit Royal & Chop
- Provably fair — all game outcomes verifiable on Solana blockchain
Target market: Physical casinos (including Partouche group), bars, arcade halls, crypto events, private venues, and international markets (Dubai, Malta, Latin America).
Competitive edge: The only crypto arcade project with a tangible physical product, real revenue, and a professional animation/VFX background delivering cinema-quality stream content.
🎮 Part of the Domin8 Ecosystem
Insert Coin Labs is backed by the Domin8 gaming ecosystem (Domin8, Rabbit Royal, Chop). Revenue from the entire Domin8 ecosystem flows back into InsertCoinLabs — creating a powerful flywheel effect.
Merging Crypto Streaming with Physical Casinos
Vision
This is not another blockchain-only project. We're building real, physical arcade gambling machines — cabinets you can walk up to, touch, and play. These machines run entirely on Solana, but players interact via NFC cards linked to custodial wallets — they never need to understand what crypto is.
Why X.com Streaming
- Massive crypto-native audience — X.com is the home of crypto Twitter with millions of engaged users
- Direct community access — instant interaction with followers, real-time feedback and engagement
- Total differentiation — while most projects just post updates, we build live in front of our audience
- Viral potential — clips and highlights easily shareable across the platform
- Build in public — the "live manufacturing" format creates recurring, addictive content
Why Crypto NFC Instead of Euros
Using euros would require ANJ (French National Gaming Authority) licensing — an extremely constraining and slow process. By staying 100% crypto via NFC cards, we operate in a favorable gray zone while delivering dead-simple UX to the player.
| Aspect | Euros (Regulated) | Crypto NFC |
|---|---|---|
| Regulation | ANJ license required | Gray zone — no license needed |
| Player onboarding | Full KYC, delays | Tap NFC, play in 5 seconds |
| Transaction costs | High (banks, CC) | Near-zero (Solana ~$0.001) |
| Transparency | Opaque | Provably fair on-chain |
| Time to market | 12-24 months | 3-6 months |
| International | License per country | Universal |
Frictionless Player Experience
User Flow
The player never needs to know what a wallet or Solana is. For them, it's just a game card.
- Buy the card — Player purchases a pre-loaded NFC card at the counter (euros or crypto)
- Activation — Card is linked to a custodial wallet managed by InsertCoinLabs
- Play — Player taps the machine, picks a game, plays. Each action is a Solana transaction
- Winnings — Gains accumulate on the card's linked wallet
- Cash-out — Withdraw at counter (euros) or transfer to personal wallet
Technical Architecture
- NFC Chip: NXP NTAG 424 DNA — AES-128 secured, anti-cloning
- Wallet Engine: Custodial backend service (Node.js/Rust) managing Solana keypairs
- NFC Reader: Module integrated in each machine (ACR122U or custom)
- Blockchain: Solana mainnet with transaction batching for cost optimization
- Randomness: VRF (Magic Block) guaranteeing provably fair results (Later we will develop our own)
Security
- AES-128 encryption on every NFC card
- Hardware anti-cloning via NXP NTAG 424 DNA chip
- Multisig custodial wallets for platform funds
- Independent smart contract audit before deployment
- Server-side rate limiting and fraud detection
Multiple Revenue Streams
Sources
- House edge on physical machines: 2-5% depending on game type (slots, coin flip, crash, roulette, etc.)
- Machine sales/rental: B2B model for casinos and partner venues
- NFC cards: Margin on physical card sales (cost ~€2, sale ~€10-20)
- Partnerships: Technology licensing to other operators
- Domin8 ecosystem revenue: Profits from Domin8, Rabbit Royal & Chop platforms flow into InsertCoinLabs
Per-Machine Projections
| Metric | Conservative | Moderate | Optimistic |
|---|---|---|---|
| Sessions / Day | 50 | 150 | 300 |
| Avg Pot per Session | €50 | €150 | €300 |
| Daily Volume | €2 500 | €22 500 | €90 000 |
| Platform Fee (5%) | €125 | €1 125 | €4 500 |
| Monthly Revenue (30d) | €3 750 | €33 750 | €135 000 |
| Monthly Revenue (30d) | €3 750 | €33 750 | €135 000 |
| Annual Revenue | €45 000 | €405 000 | €1 620 000 |
Scaling Projections
| Phase | Machines | Est. Annual Revenue |
|---|---|---|
| Launch (M1-M6) | 3-5 | €240K - €405K |
| Expansion (M6-M12) | 10-20 | €810K - €1.6M |
| Scale (M12-M24) | 50-100 | €4M - €8.1M |
Build in Public on X.com
X.com streaming is our primary marketing engine. Unlike most crypto projects that just post updates, InsertCoinLabs delivers a recurring "build in public" format with professional-grade visual quality.
Content Types
- Build Sessions — Hardware construction live (soldering, assembly, wiring, cabinet design)
- Code Sessions — Solana smart contracts and game development in real-time
- Design Sessions — Creating graphic assets and animations (VFX/animation background)
- Test Sessions — Live game testing with community voting
- Deploy Events — Physical installation at partner venues
- Casino Nights — Streaming from active venues showing real players
The InsertCoinLabs Advantage
Professional background in animation and VFX (Iron Man, The Little Prince, Suzanne Award at Blender Festival) guarantees stream quality leagues above typical crypto content. Cinematic overlays, custom animations, and polished production make every stream premium content.
Weekly Schedule
From Stream to Scale
- Launch X.com build-in-public streams
- First arcade machine prototype (hardware + software)
- NFC system + custodial wallet engine development
- VRF integration (Magic Block) for provably fair
- Regular build-in-public streams (3-5x/week)
- First games: Coin Flip, Crash, Slots
- First fully functional machine completed
- Real-world testing at partner venue
- Production of 3-5 additional machines
- Casino and bar outreach (including Partouche)
- NFC cards v1 launch
- 10-20 machines deployed across multiple venues
- New games added (Roulette, Blackjack, PVP games)
- Mobile companion app (balance, history, stats)
- Affiliate program for partner venues
- International expansion: Dubai, Malta, Latin America
- Strategic crypto brand partnerships
- 50-100 machines deployed
- Technology licensing to third-party operators
- SDK for third-party game developers
- Explore hybrid euro/crypto models with proper licensing
Regulatory Strategy
By staying 100% crypto (no euros), the machines operate outside the scope of the ANJ (French National Gaming Authority), which only regulates games using legal tender. This is a gray zone that must be navigated carefully.
Key Points
- Private venues: Machines placed in private spaces (bars, clubs, events) have less regulatory exposure than regulated casinos
- Crypto-only operations: By staying 100% crypto, we avoid traditional gambling license requirements in many jurisdictions
- Light KYC: Simplified KYC may be required for NFC card purchases (minimum age verification)
Recommended Legal Structure
- Operating entity: Offshore corporation in a crypto-friendly jurisdiction (Panama) for operational flexibility and favorable regulatory environment
- Mandatory crypto legal counsel before launch
- Liability insurance for installation venues
Who's Building This
15+ years of experience in development and digital creation. Full Stack Developer specialized in Web3/Solana with 3 live programs on mainnet. Professional artist who worked on major productions. Award-winning Blender artist. University-level teacher in Cambodia. Co-founder of Gravity5 (web agency) and creator of Domin8 (PVP battle royale).
Phase 1 Estimated Costs
| Item | Estimated Cost | Detail |
|---|---|---|
| Machine prototype (x1) | €3,000 - €5,000 | Raspberry Pi/mini PC, touchscreen, custom cabinet, NFC reader |
| NFC Cards (500 lot) | €1,000 - €1,500 | NXP NTAG 424 DNA, custom print |
| Software development | €0 (in-house) | Smart contracts, wallet backend, games |
| Server infra (6 months) | €500 - €1,000 | Convex/ Vercel all serverless infrastructure |
| Smart contract audit | €5,000 - €15,000 | @FormalLand Honorable mention to the hackathon Coloseum 2025 |
| Streaming setup | €1,000 - €2,000 | Camera, mic, lighting, backpack kit |
| Legal | €3,000 - €5,000 | Crypto/gaming lawyer consultation |
| Marketing / Community | €2,000 - €3,000 | Community incentives, airdrops |
| Misc / Contingency | €2,000 - €3,000 | Safety margin |